Lando Norris is setting up a junior racing team and driver development program, and I have all the details in this week’s Driver Development Roundup. I also have driver development program updates, more driver journeys and much more! Becoming a Professional Race Driver Lando Norris Sets Up Racing Team with Ex-Prema Chief Lando Norris has … Read more
Argentina is getting support from the FIA president for a return of F1 and rallying and I have the details in this week’s Business of Motorsport Roundup. I also have the latest motorsport legal moves, sponsorship deals and more. Motorsport Industry News FIA President Backs Argentina F1 and Rally Return FIA president Mohammed Ben Sulayem … Read more
Introduction When I published 10 Career-Defining Lessons from the Motorsport Prospects Podcast, one thing became clear: the same question — “Based on your experience and expertise as a motorsport professional, what would be the one most important piece of advice you could offer a current or aspiring race driver?” — keeps producing answers that are … Read more
Motorsport sponsorship is hard to get but how ready are you? This edition of the Business of Being a Race Driver asks that question and provides some answers and advice to assist you in your sponsorship acquisition efforts. The Business of Racing The Business Side of Racing with Lawyer Ed Holloran On the podcast this … Read more
Richard Mille Young Talent Academy application deadline is September 1st and if you have not applied, I have the details in this week’s Driver Development Roundup. I also have details on when a driver starts earning money, more debate over F1 Academy and much more! Becoming a Professional Race Driver 10 More Career-Defining Lessons from … Read more
Introduction When I published 10 Career-Defining Lessons from the Motorsport Prospects Podcast, one thing became clear: the same question — “Based on your experience and expertise as a motorsport professional, what would be the one most important piece of advice you could offer a current or aspiring race driver?” — keeps producing answers that are … Read more
Motorsport sponsorship advice that you can use has always been the goal of The Business of Being a Race Driver and this week’s edition is heavy on motorsport sponsorship video content. Sit down, take out your notepad, digital or analog and watch and learn. The Business of Racing Brian Deegan‘s Agent Explains How to Get … Read more
Is F1 Academy fit for purpose? That’s the question this week’s Driver Development Roundup sets out to answer, while also exploring how the series could evolve to better support aspiring female drivers. You’ll also learn how teams choose their drivers and much more! Becoming a Professional Race Driver Can the F1 Academy Actually Develop F1’s … Read more
The Cadillac F1 team is caught up in ownership-related intrigue as a growing financial scandal involving one of its owners threatens to derail the team and this week’s Business of Motorsport Roundup has the details. Motorsport Industry News FIA Lifts Sanctions on Russian, Belarusian Drivers while Ukraine Protests The FIA has revised its emergency measures … Read more
The cost of running a race team is something that drivers and their advisors don’t often consider. This issue of the Business of Being a Race Driver explains what it costs to run a modern race team. The Business of Racing The G.O.A.T. of Sponsorship (ft. Alex Striler) In this landmark 20th episode of the … Read more
Getting started in GT3 racing is just some of what is featured in this week’s Driver Development Roundup. I also have advice on when it is the right time to move up the driver development ladder, a sneak peek at this week’s podcast and much more! Becoming a Professional Race Driver Chat GT3: How Can … Read more
Sponsorship seminars that you will find useful is just one of the topics on this week’s Business of Being a Race Driver. You will also find out why networking is important, why brands are betting on sim racing and much more! The Business of Racing Small Talk, Big Impact: The Importance of Networking “Networking is … Read more
The importance of LinkedIn is just one of the topics covered in this week’s Business of Being a Race Driver. You will also find advice on finding sponsorship, speaking to the press and more. The Business of Racing Memories Over Metrics In this episode of the Racers on Demand podcast, Amanda and Megan sit down … Read more
German Formula 4 is returning in 2027, and I have the details in this week’s Driver Development Roundup. I also have advice from Sergio Perez, what test days are really for and much more! Becoming a Professional Race Driver What Red Bull Never Revealed About My Shock Exit: Sergio Perez In this episode, Sergio exposes … Read more
IndyCar is looking to race internationally as it unveils its new 2028 race car, and I have the details in this week’s packed Business of Motorsport Roundup. I also have news of F1’s return to Malaysia, the latest motorsport legal developments and more. Motorsport Industry News IndyCar Looks Abroad with New Car The future of … Read more
Your story could be your greatest competitive advantage, and you’ll learn why in this week’s Business of Being a Race Driver. You’ll also discover how to build leverage throughout your racing career, improve your ability to sell yourself to sponsors and partners, and much more. The Business of Racing Own the Show Amanda and Megan … Read more
Eurocup-5 will be launching in 2027 and in this week’s Driver Development Roundup I have the details of this single-seater series aimed at 14–15-year-olds. I also have a Porsche Driver Development Program update and much more. Becoming a Professional Race Driver RFEDA Launches Eurocup-5, a New Championship to Ease the Transition from Karting to Single-Seaters … Read more
Michael Schumacher was involved in a significant F1 contract dispute that demonstrates the importance of wording in a contract, and I have the details in this week’s Business of Motorsport Roundup. I also have news on how the Middle East conflict is affecting both F1 and WEC and much more. Motorsport Industry News F1 and … Read more
The podcast this week features Brian McRae, the Partner Marketing Manager for Gradient Racing. Brian explains why sales is all about building trust and how you can learn sales techniques to increase your effectiveness in your sponsorship acquisition methods. Some of the topics we discussed include: Additional Resources Mentioned: Listen to the full episode here!
Building a personal brand is just one of the topics covered in this week’s Business of Being a Race Driver. You will also get advice on creating a unique selling point, the importance of your story and more! The Business of Racing Why You Need to Have a Unique Selling Point with Team Brit’s Mike … Read more
