Driver development is about far more than where a driver finishes in the championship standings. A driver’s progression can be better understood by looking at factors such as consistency, racecraft, adaptability and improvement over the course of a season—especially when drivers have had very different levels of experience, equipment and opportunity. Read about this and … Read more
The Cape Town Formula 1 bid is getting serious, and I have the details in this week’s Business of Motorsport Roundup. I also have details on why it is taking F1 so long to decide on whether to race in Qatar and Abu Dhabi at year’s end and more. Motorsport Industry News South African Cape … Read more
How Erik Evans landed Coca-Cola for his upcoming IMSA GT4 drive is just one of the topics covered in this week’s Business of Being a Race Driver. I also have some great sponsorship advice videos, podcast episodes and more that will help you in your quest for sponsorship. The Business of Racing How Erik Evans … Read more
Jamie Chadwick’s grassroots driver development programs could bear fruit in Formula E in the future and in this week’s Driver Development Roundup you will find out how. You will also learn about Indy NXT, Asian arrive and drive karting and more! Becoming a Professional Race Driver Talent is Not Enough | A Film by DriveLine … Read more
Formula 1’s calendar complications are just some of what is covered in this week’s Business of Motorsport Roundup. I also have news of a possible FIA/ACO split, the latest sponsorship deals and more. Motorsport Industry News Formula 1 Announces 2027 Schedule While Still Trying to Manage the Remainder of 2026 The current situation in the … Read more
Understanding motorsport sponsorship pricing is just some of what is covered in this week’s Business of Being a Race Driver. I have a lot of videos that pack in a lot of advice on what sponsors want and more, so it literally pays to pay attention! The Business of Racing What Engine Ice Requires from … Read more
“Build the athlete before the driver” — it’s a simple concept, but one that can have a major impact on race driver development. In this week’s Driver Development Roundup, I explore what it means and why developing the complete athlete should come before focusing solely on driving performance. I also look at the Future Lap … Read more
Alpine F1’s Flavio Briatore has questioned the impartiality of the FIA International Court of Appeal, and I have the reason why in this week’s Business of Motorsport Roundup. You will also find details on the ongoing legal dispute between Lamborghini and Team Iron Lynx plus much more. Motorsport Industry News How Madring Built a Partner … Read more
Why a successful motorsport sponsorship is a partnership is just one of the topics covered in this week’s Business of Being a Race Driver. I also have more video on what sponsors are looking for from drivers and more! The Business of Racing How to Get Sponsored by Maxxis Tires Chris Meyer, Senior Marketing Specialist … Read more
Lando Norris is setting up a junior racing team and driver development program, and I have all the details in this week’s Driver Development Roundup. I also have driver development program updates, more driver journeys and much more! Becoming a Professional Race Driver Lando Norris Sets Up Racing Team with Ex-Prema Chief Lando Norris has … Read more
Argentina is getting support from the FIA president for a return of F1 and rallying and I have the details in this week’s Business of Motorsport Roundup. I also have the latest motorsport legal moves, sponsorship deals and more. Motorsport Industry News FIA President Backs Argentina F1 and Rally Return FIA president Mohammed Ben Sulayem … Read more
Introduction When I published 10 Career-Defining Lessons from the Motorsport Prospects Podcast, one thing became clear: the same question — “Based on your experience and expertise as a motorsport professional, what would be the one most important piece of advice you could offer a current or aspiring race driver?” — keeps producing answers that are … Read more
Motorsport sponsorship is hard to get but how ready are you? This edition of the Business of Being a Race Driver asks that question and provides some answers and advice to assist you in your sponsorship acquisition efforts. The Business of Racing The Business Side of Racing with Lawyer Ed Holloran On the podcast this … Read more
Richard Mille Young Talent Academy application deadline is September 1st and if you have not applied, I have the details in this week’s Driver Development Roundup. I also have details on when a driver starts earning money, more debate over F1 Academy and much more! Becoming a Professional Race Driver 10 More Career-Defining Lessons from … Read more
Introduction When I published 10 Career-Defining Lessons from the Motorsport Prospects Podcast, one thing became clear: the same question — “Based on your experience and expertise as a motorsport professional, what would be the one most important piece of advice you could offer a current or aspiring race driver?” — keeps producing answers that are … Read more
Motorsport sponsorship advice that you can use has always been the goal of The Business of Being a Race Driver and this week’s edition is heavy on motorsport sponsorship video content. Sit down, take out your notepad, digital or analog and watch and learn. The Business of Racing Brian Deegan‘s Agent Explains How to Get … Read more
Is F1 Academy fit for purpose? That’s the question this week’s Driver Development Roundup sets out to answer, while also exploring how the series could evolve to better support aspiring female drivers. You’ll also learn how teams choose their drivers and much more! Becoming a Professional Race Driver Can the F1 Academy Actually Develop F1’s … Read more
The Cadillac F1 team is caught up in ownership-related intrigue as a growing financial scandal involving one of its owners threatens to derail the team and this week’s Business of Motorsport Roundup has the details. Motorsport Industry News FIA Lifts Sanctions on Russian, Belarusian Drivers while Ukraine Protests The FIA has revised its emergency measures … Read more
The cost of running a race team is something that drivers and their advisors don’t often consider. This issue of the Business of Being a Race Driver explains what it costs to run a modern race team. The Business of Racing The G.O.A.T. of Sponsorship (ft. Alex Striler) In this landmark 20th episode of the … Read more
Getting started in GT3 racing is just some of what is featured in this week’s Driver Development Roundup. I also have advice on when it is the right time to move up the driver development ladder, a sneak peek at this week’s podcast and much more! Becoming a Professional Race Driver Chat GT3: How Can … Read more
