Business of Motorsport covers news from the business of motorsport whether that be related to Formula 1 or the local short track.
Consider this week’s column an invitation to learn about sustainable motorsport. Inspired by Sebastian Vettel’s “Invitation” tee-shirt, if you were not aware of some of the ongoing developments in sustainable motorsport, this is a great introduction to the topic. I have information on everything from a hydrogen-powered motorsport-focused engine to how the Audi RS Q … Read more
Idle rumors and speculation in Formula 1 are part of the package in this week’s Business of Motorsport. From rumors of mysterious investors in a new Formula 1 team to speculation on the next moves of a spurned manufacturer, it is all here this week. In addition to all that I have solid news from … Read more
Porsche Motorsport’s plans for 2023 headline this week’s Motorsport Series Roundup where I look at news from the world of sports car racing, single-seaters, touring cars and rally-raid. Not only do I have news about Porsche Motorsport in IMSA and Supercup competition, but I also have a look under the skin of the new Ferrari … Read more
This week in the Business of Motorsport, I bring you an analysis by Racing News365 of how Formula 1 revenues get divided amongst the teams. In addition to that, there are details on increased F1 viewership in the United States, a potential sale of the DTM, and whether MotoGP is reaching its limits. I also … Read more
A Revolution race car leads this week’s Motorsport Series News Roundup as Rob Wheldon takes you on a lap of Portimao. I also tell you where you can race one in December. In addition to that there is news of a new Ferrari race series in the UK, a roundup from the recent Radical World … Read more
Leveraging your current partnerships is so important as these partners already know and understand your value. This week in The Business of Being a Race Driver, I bring you details on a 3-Day Challenge that looks at how to leverage these partnerships. I also bring you 3 branding mistakes you must not make, how to … Read more
Porsche have been going out of their way to emphasize how the Porsche 718 Cayman GT4 ePerformance is a true race car to its core. In this week’s Sustainable Motorsport Roundup I bring you more reviews and details on this exciting electric race car and why people think they are right. I also bring you … Read more
With the announcement that Wynn Las Vegas is offering a $1 million package for the Las Vegas Grand Prix in the midst of a cryptocurrency sports sponsorship meltdown, it has been an interesting week in the Business of Motorsport. In addition to grandstands on the Strip, I look at the support for the upcoming Detroit … Read more
Radical Motorsport and Praga Cars have both teased new race cars for 2023 and that’s not all that is new in this week’s Motorsport Series News Roundup. In addition to the new cars from Radical and Praga, a new Formula Regional series in the Middle East has been announced as well as a new F4 … Read more
Sky News took a ride with Paul Glass of Carbon Positive Motorsport to see if carbon offsetting can be part of the solution in reducing motorsport’s carbon footprint. The video they produced is a great introduction to the concept. In addition to carbon offsetting, this week’s edition of the Sustainable Motorsport Roundup includes an overview … Read more
As the cryptocurrency ecosystem stumbles from one calamity to the next, the sports industry is starting to ask itself, how will this cryptocurrency chaos affect sports sponsorship? This is just one of the topics discussed in this week’s Business of Motorsport. Updated with more information regarding the collapse of FTX and Crypro.com’s position on these … Read more
Lamborghini and their re-commitment to sports car racing, along with advice on owning Radical race cars are just two of the motorsport series developments reported in this week’s edition of the Motorsport Series News Roundup. In addition to this, I have news about racing series developments in India, the rebranding of Indy Lights, British Touring … Read more
Why you are posting on social media is just as important as what you are posting, and Eddie Garrison explains how you should approach your social media marketing to best effect in this week’s edition of The Business of Being a Race Driver. In addition to social media marketing advice, this week I feature recommendations … Read more
Scalar Performance has introduced what they call the first all-electric amateur touring race car. It was introduced last week at SEMA and it is just one of the highlights in this edition of the Sustainable Motorsport Roundup. In addition to the announcement from Scalar, Ken Block explains what a challenge Electrikhana has been, the World … Read more
Ferrari is a great example of how a sports car manufacturer leverages the power of motorsport to sell more cars. This is just one of the stories covered in this week’s Business of Motorsport Roundup. I also bring you informed opinion on the legality of driver contracts, new and resurrected racetracks, the riskiest sports sponsorship … Read more
While this week’s Ferrari news was dominated by the 499P, arguably the bigger news for GT3 racers is the fact that Ferrari is experiencing strong demand for their 296 GT3 race car. This is just a sample of the news that you will find in this week’s Motorsport Series News Roundup. Not to be outdone, … Read more
This week in the Sustainable Motorsport Roundup I bring yet more developments in the fast-paced world of sustainable motorsport. The Roundup looks at the state of EV racing in the United States, an all-electric Gymkhana race car, issues with Formula E’s new fast charging technology and much more. I also bring you details on a … Read more
This week the Business of Motorsport overflows once again with business news racers can use. While I cover the Audi-Sauber tie-up, the kerfuffle over the cost cap regulations and the success of the U.S. Grand Prix, the death of Dietrich Mateschitz reminds us that motorsport is run by human beings, and it is important to … Read more
This week’s edition of the Motorsport Series News Roundup is dominated by the 2022 Motorsport Games. Taking place in France from 26-30 October, I have included previews of the F4 Cup, the GT Cup and GT Sprint and the Touring Car Cup. I also bring you additional sports car series news including details of the … Read more
This week in the Business of Being a Race Driver, I kick things off with the announcement that a major automotive brands group has announced the opening of its sponsorship applications for the 2023 season. You have until December 15, 2022, to make your pitch. I also feature several actionable tips that you can use … Read more
