NASCAR and Logitech G Partner to Support Sim Racing

NASCAR and Logitech G have partnered to support both sim racing and real-life driver development, and I have the details in this week’s Sim Racing Roundup. You will also learn how a driver sets up a virtual test session for learning a real-life track and much more!


From Sim Racing to the Real Thing

Harold Miltner on the Differences Between Sim Racing and Racing in the Real-World

Importance of trust with Dr Harold Ian Miltner on the Motorsport Prospects Podcast

This week on the Motorsport Prospects Podcast features Dr. Harold Ian Miltner. Harry is the Founder & Managing Director HM Sports an international sports consultant and the founder of the Formelaustria Race Academy. We talk about a wide range of topics including motorsport sponsorship, the differences between sim racing and real-world racing and why you need to trust the professionals working to help build your career. His thoughts on sim racing alone make this episode well worth listening to. Listen to the full episode here.


From eSports to Track Day: NASCAR and Logitech G Expand Alliance to Bring Precision Simulation to Drivers and Fans

NASCAR and Logitech G Partner to Support Sim Racing

NASCAR and Logitech G have announced the extension of their existing relationship, positioning Logitech G as an official partner of NASCAR.

As part of the joint agreement, Logitech G becomes the Official Sim Racing Hardware Partner of NASCAR. The partnership will focus heavily on elevating the sim-to-reality pipeline, showcasing how elite virtual racing technology mirrors the intense physical and technical demands of a NASCAR race car.

From grassroots esports competitors to professional drivers refining their race craft ahead of Sunday, the alliance highlights the crucial role high-fidelity simulation plays in modern motorsports.

โ€œMost sports have a version you can play in your backyard. Getting behind the wheel of a race car is a different challenge. Sim racing helps close that gap, and Logitech Gโ€™s hardware brings a physical connection to the experience,โ€ said Nick Rend, NASCAR Vice President of Interactive and Emerging Platforms.

โ€œExpanding this partnership is about bringing that experience to more people and building a stronger connection to NASCAR.โ€

Professional drivers and simulator enthusiasts alike rely heavily on high-end hardware to study tracks, test lines, and maintain sharp competitive instincts between race weekends.

โ€œWhat makes this partnership so special is how it elevates the fans, letting them experience the same connection and feel for the track right from their own homes that we rely on as pros,โ€ said Denny Hamlin, NASCAR Cup Series driver for Joe Gibbs Racing and Logitech G ambassador.

โ€œSim racing is an essential tool for preparation and bringing that level of realism directly to the community is a massive win for everyone who loves the sport.โ€

The partnership will come to life across multiple touchpoints throughout the NASCAR season, including immersive activation zones at select race tracks, integrated branding across eNASCAR broadcasts, and joint content campaigns featuring NASCAR drivers who heavily utilize Logitech Gโ€™s PRO Series racing wheels and TRUEFORCE technology for training and competition.

โ€œRacing is in our DNA, and the boundary line between the digital grid and the real-world track has never been thinner,โ€ said Cory Church, Head of Gaming, Logitech G.

โ€œNASCAR represents the pinnacle of fierce, competitive stock car racing and weโ€™re proud to be both continuing and extending our partnership.

โ€œWe are giving drivers and fans alike the ultimate tools to experience every apex, slipstream, and victory firsthandโ€”whether they are in a motion rig at home or strapping into the real thing on race day.โ€


How Dirk Schouten Set Up a Virtual Monaco Test Day

NASCAR and Logitech G Partner to Support Sim Racing

In this Instagram post, professional race driver Dirk Schouten explains how he used a sim to to set up a test day for racing at Monaco, a track he has never raced at. “One test day costs around โ‚ฌ22,000. A race weekend costs โ‚ฌ45,000. Iโ€™ve never had the budget for both, so every euro goes to the races.”

You can read more about how he did it here.


Alpine Sim Racing Series is Now Open for Entries, with a GT4 Test Drive Up for Grabs

NASCAR and Logitech G Partner to Support Sim Racing

RaceRoomโ€™s rebooted Alpine Sim Racing Series is now open for entries, with a GT4 test drive up for grabs The 2026 Alpine Sim Racing Series is now open for entries, with the first round set to take place on 29th October using RaceRoom. Full details can be found here.


Academy 55’s Special Offer for Formula Racers

NASCAR and Logitech G Partner to Support Sim Racing

Academy 55, the Bicester Motion-based driver development company, is offering current single-seater racers a special offer. “Spend an hour in our formula simulator, then sit down with an engineer in our meeting room to break your laps down corner by corner. No cost. No commitment. If youโ€™re currently racing in a formula series, your first hour is FREE, and youโ€™ll get 25% off every session after that for as long as youโ€™re on the grid.”


Base Performance Simulators are Accepting November Bookings

NASCAR and Logitech G Partner to Support Sim Racing

Banbury UK-based Base Performance Simulators are accepting bookings for the month of November. “With the racing season drawing to a close, November is the perfect opportunity to shift the focus from race preparation to driver development. Work on technique. Build consistency. Learn new circuits. Identify the areas where you can find more performance โ€” without the pressure of the next race weekend. November driver coaching sessions are now available to book online.”


Sim Racing Is More Than A Game

NASCAR and Logitech G Partner to Support Sim Racing

Sim racing is increasingly proving its value as a serious training tool and a potential pathway into real-world motorsport. In this Speed Sport article, Will Marotti explains how his experience building the American Formula Sim Series changed his perception of sim racing, from dismissing it as a video game to recognizing the skill, discipline and competitive community behind it.

More than 200 drivers from 13 countries entered the seriesโ€™ qualifying process, highlighting the global appetite for virtual competition and opportunities to progress from sim to real racing. For aspiring drivers, the initiative demonstrates how sim racing can provide a platform to showcase talent, develop racecraft and gain exposure without the cost of competing on a physical circuit.


Competitive Sim Racing News

NASCAR and Logitech G Partner to Support Sim Racing

Sim Racing Tips & Techniques

How a Pro Sim Racer Sets Up His Rig

NASCAR and Logitech G Partner to Support Sim Racing

A great sim racing setup isn’t just about expensive equipment; it’s about getting everything in the right position. James Baldwin explains how he sets up hos sim rig in the video above.

“In this video, I break down exactly how I set up my sim rig, covering everything from seating position and steering wheel reach, to pedal placement, monitor height, and overall ergonomics. Whether you’re building your first sim rig or fine-tuning your existing cockpit, join me as I delve into the thinking behind my setup and the small adjustments that can make a big difference to comfort, consistency and control…”


Sim Racing Tech Roundup

NASCAR and Logitech G Partner to Support Sim Racing

MOZA Racing Officially Launches the Ford Mustang GTD Sim Racing Wheel and Airbus MA3F Sidestick (Moza)

Next Level Racing Introduces the F-GT Shift โ€“ Formula to GT in Under 5 Seconds (Next Level Racing)

NASCAR and Logitech G Partner to Support Sim Racing

General Sim Racing News

NASCAR and Logitech G Partner to Support Sim Racing

Mark Boudreau
Author: Mark Boudreau

Mark is the publisher of Motorsport Prospects and the host of the Motorsport Prospects Podcast. As a lawyer, he applies his legal background and research skills to assist race drivers by showcasing the resources they need to make their motorsport careers happen.